Putting big ideas into your customers pockets
Z-CARD® is a totally unique and innovative communications solution that was invented over 20 years ago by George McDonald when he was a travel writer and consultant for British Airways. Soar is currently the official printer for Z-CARD PocketMedia® ensuring that all Z-CARDs® are produced at an exceptional level of quality.

The Z-CARD® is printed on a single piece of paper with a card attached to the front and back. The customer has the choice of a 4 panel, 6 panel or 8 panel size to accommodate any type of media from detailed maps to simple restaurant menus. The Z-CARD® can be customised to include extras such as card holders, inserts, or custom covers ensuring that your Z-CARD® campaign stands out.

The Z-CARD® has the convenient form factor of a credit card or small passport making it more likely for customers to keep your printed material as they would likely prefer the more durable and portable option compared to a simple leaflet.
Z-CARD Formats:

Z-CARD: The Original
Our best-selling product continues to be the original Z-CARD® with over 2 billion produced worldwide. The Z-CARD® remains a great example of a simple and unique idea, successful in every market across the world.
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C-Fold: The Single Concertina
A great lower cost option for conveying smaller amounts of information. The C-Fold Z-CARD® is concertina folded and can be used for vouchers, support banners, product information and much more.
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K-Fold: The Coupon King
the ideal format for delivering promotional coupons or vouchers. Our K-Fold Z-CARD® is one of the best formats for incorporating a response mechanism, with options including tear-off panels.

Book Fold: Secure Branding
A tactile marketing tool that engages the end user. The Z-Book cover is hinged down one side creating the more familiar feel of a book. It can contain any of our insert variations.
To learn more about Z-CARDS and their incredibly diverse potential, visit zcard.co.nz, email your account manager or contact james@soarprint.co.nz