No matter how delicious your food product is, packaging is the magic ingredient you can’t ignore. And there’s no better place for a concentrated food packaging catch-up than FOODTECH PACKTECH, New Zealand’s largest food manufacturing, packaging and processing technology show – October 11 to 13th at the ASB Showgrounds.
Held annually for more than 20 years, FOODTECH PACKTECH is where industry professionals and business decision makers get together to learn, discuss and build partnerships. All three days of the show are free to attend.
“There’s a huge pipeline of innovative new products being launched onsite at the show, in some cases southern hemisphere firsts”, says event manager Deb Haimes.
Soar’s an exhibitor at this year’s FOODTECH PACKTECH, because we’re producing an increasing amount of printed food packaging and labels for food products. We also print packaging for non-food products that need shelf impact.
Last year our digital division Rocket Print helped boutique breakfast brand Blue Frog to look exciting with ‘Color Logic’ food label printing, which involves printing onto metallised adhesive stock to create labels with spectacular metallic effects.
“If we’d gone for printed bags out of China, the lead times would have been up to 12 weeks. But by using plain white bags and digitally printed foil labels, we can have mixed runs of SKUs and turnaround in just a couple of days. It means we can react quickly to market demands and easily refresh our flavour range whenever we want to”, says Scotty Baragwanath of Blue Frog.
FOODTECH PACKTECH 2016 will showcase many new and proven packaging ideas used by successful Kiwi food and beverage producers. If you’re a start-up food company, or if you want to give an existing product range a new lease on life, visiting FOODTECH PACKTECH is a way to do a lot of research in a very short time. Make sure you drop in the Soar stand for a natter.
Here’s a quick summary of our food packaging capabilities:
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Digital printing with variable data for labels, prototypes, cartons and flexible film
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Offset printing for folding cartons, cardboard sleeves and high-volume labels. Specialty coatings can be added for ‘higher perceived value’, such as matte soft touch or super high gloss.
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Continuous image printed pallet wrap rolls 30mm wide
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ISO 12467-2 colour management for brand consistency
Visit Soar’s FOODTECH page.
Find out more about print services for producers and manufacturers.
Talk to Peter Lloyd about printing for food products.
